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TECH ·UNITED STATES ·September 11, 2026

Tim Cook says "never been more optimistic" about Apple's AI opportunities and direction

“I truly have never been more optimistic”
— Tim Cook, CEO

Reported September 11, 2026 by aol.com. Checked word for word against that report.

✦ Summary · September 11, 2026 AI-written summary of the news — not a direct quote

Apple CEO Tim Cook told investors he sees substantial opportunities for the company in artificial intelligence and voiced strong confidence about its direction, remarks tied to coverage of Apple’s latest quarterly results and stock outlook. Apple reported $109.42 billion in revenue for the June period, with iPhone, Mac, and Services all growing, according to the article. The company projected September-quarter gross margin of 47% to 48%, down from 50.1%, and warned supply limits could increasingly affect iPhones, Macs, and iPads, alongside tariff, currency, and App Store legal pressures. The article notes Apple shares have risen about 20% this year and 1,254% over a decade, while Wall Street’s average target sits below the recent price. It also examines memory costs and AI monetization as factors in Apple’s outlook.

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